About Polaris by Orka

Polaris is an AI-powered marketing intelligence platform built by Orka for brand marketing teams across Latin America and globally. It brings creative production, cross-channel analytics, budget pacing, and an AI marketing agent into one workspace.

Marketing teams use Polaris to generate high-fidelity campaign creatives from product catalogs, review and adapt assets for different channels, and keep brand context consistent as they scale. The platform also connects authorized advertising, analytics, commerce, and data sources into a filterable view of performance.

Polaris includes an AI marketing agent that can answer questions about live marketing data, create charts, synthesize findings across channels, and help teams move from a brief to an informed decision more quickly. Budget pacing tools help teams compare planned and actual spend and identify overspend risks.

Polaris is designed for e-commerce and retail brands, CPG, fashion and beauty teams, in-house marketers, multi-brand organizations, and performance agencies. Access is provisioned by Orka after a conversation, product demo, or contact request; there is no self-serve signup or anonymous access to customer data.

Built by Orka

Orka is a marketing technology company focused on empowering brand marketing teams. Polaris is its managed B2B product for organizations that need a shared, secure workspace for marketing intelligence and creative operations.